Protecting LA's Ocean Predators and Hollywood's Box Office Stars - Westisde Current

Always a pleasure to connect with locals that share a love and respect for the ocean and its inhabitants, thank you Westside Current for the feature!

"Brendl said Shark Allies is a nimble organization able to focus on results rather than traditional NGO methods. 'In the last six months, I learned more from people that are not in the conservation community by seeking advice or partnering up with people that are in a completely different industry... 'Sharks have to be one of the highest income-producing animals out there with the least money coming back for their protection. That's where we are right now. We're in a town that makes so much money off of sharks, and almost no one gives back to actually protect them. We're trying to figure out how we can break into this Hollywood thinking and say, you know, it's not just about plastic [pollution].'"